Citizens of the wireless world, make room for fashion as Jil Sander has just released a
designer cell phone using Windows Phone 7.5 'Mango' on an LG handset.
Jil Sander, based out of Germany, brings her eye for design to the world of smartphones. Her designer cell phone rivals that of
HTC's plum-faced Rhyme and ultimately those who are accustomed to the iconic iPhone-centric design seen with many smartphones.
What's notable is that Jil Sander's designer cell phone is not just an overpriced display for your
cell phone charms or a blantantly bourgeois
bling phone. Instead, it utilizes the latest version of the Windows Phone 7 operating system (codenamed Mango) and handset hardware from LG Electronics -- both of which are underdogs in the current wireless market.
Though the phone was released in Europe, it serves as a precedent for fashion designers to search for markets outside of textiles to sell their brand names. The Jil Sander designer cell phone displays the German fashion house's namesake where you would normally see an LG (or otherwise) logo. The 'home button' sports the telltale Windows logo as Mango's easy-to-use smartphone interface is highly touted by Jil Sander Mobile.
Jil Sander Mobile
released a video touting the phone's fashionable features. At face value, they claim 'modernity, purity, and understated luxury' allowing one to 'communicate in style.' The phone is shown to be encased in a blue leather (faux or not is unknown) and when revealed, one can see the model-skinny inspiration Jil Sander took to her namesake designer cell phone. Aesthetics aside, the phone comes pre-loaded with a Jil Sander app, keeping you up to date with the latest fashion going-ons with the fashion house.
The Jil Sander phone bypasses the need for fashionable
cell phone covers as it was designed with the intention of fashion-forward functionality. Mango, paired with LG's hardware, should provide its Jil Sander supporters with the designer cell phone experience they have been waiting for.
