Whether it be plum, fuscia, or royal purple, HTC's latest debutant 'Rhyme' offers a fully functional phone for the aesthetically pleased mind.
News outlets have been unsure as whether or not the Rhyme is a female-oriented phone, as HTC's marketing plan made no such mention of said 'F' word. HTC senior designer Nicole Coddington, one of the phone's lead designers noted that development of the phone meant more than slapping on a pretty paint job.
“Our major design tenet was just good design. We weren’t thinking about it being for this or that segment.'
Rightfully so. The phone itself is a what one may expect out of a modern handset: front facing 5.0MP camera with face-recognition, a sizable 3.7 inch display, and the latest iteration of HTC Sense on Android 2.3. Tech specs reveal that the phone is more than capable for those wishing to have a petite, phone-sized personal assistant.
Though the Rhyme will only don a purple coat via Verizon Wireless, it will be bundled with accessories that HTC wants to seamlessly integrate into your lifestyle. A full-sized dock has been included, a perfect replacement for unsightly cell phone chargers. HTC was sure to note the popularity of cell phone charms as the Rhyme comes with a charm that flashes when there is an incoming call. Lastly, the phone is bundled with a pair of tangle-free headphones -- the only downside being that the headphone jack is shared by the charm. Style or substance, anyone?
Regardless on whether or not you subscribe to HTC's latest phone-fashion-lifestyle mantra, it is something to note that HTC continues to push the envelope with phone design. CNET's report on the Rhyme was sure to note the companies recent phone releases.
'HTC has been known as a company willing to go out on a limb with devices, building the first Android device, the G1 for T-Mobile, and the first 4G device in Sprint's Evo 4G. Earlier this year, it released a unique Facebook-centric phone, the Status, for AT&T.'
The phone will be available at the end of September, with HTC's global marketing chief Jason Mackenzie stating, 'for a feature phone customer, we think this is a better product than the iPhone.'
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